Strategic plans? - YES WE CAN!
Strategy and strategic are powerful sounding words. If you’re one of the big companies in the country (Fonterra for example) you use these words.
Jamie Tulloch “The Business Engineer” MD – E3 Business Accountants
If you’re a self employed plumber, a business adviser will tell say you need a strategy to get more business and make more profit.
So what is a strategy? Simply put, it’s a way to achieve a goal you have set for yourself or your business. It’s all about how you are going to get a great result.
So, where do you start? Sit down and nut out what your ideal business will like by the end of this year. Write it up or draw a picture – preferably both.
Then write down 5 big steps you have to apply to get to your ideal business. That’s it! Simple stuff. Don’t over-complicate it. Keep it simple.
Now here’s the bit you can’t do by yourself.
- Can you justify the achievability of your goal to a challenging third party? Is it real or dumb blue sky stuff? Nothing wrong with a big dream but don’t set yourself up for failure either.
- Is every step well thought through and can you build a strategic plan inside every step to achieve the big goal.
- What resources will you need?
- What will you need to change to achieve your goal?
I love partnering clients as they build strategic plans. At times I get right up their noses because I keep asking why and how.
But at the end of the day, we end up with a strategic plan that is workable and achievable.